Japan Media Arts Festival  
22nd

Entertainment Division

Jury Selections

OK Go“OBSESSION”

Music video

NOZOE Takeshi / SAITO Jin / HARANO Kentaro / TANAKA Yusuke / MANABE Daito / Damian Kulash,Jr. [Japan / United States]

Outline

US indie rock band OK Go collaborated with a paper manufacturer and Japanese creative team to create this music video involving 567 printers set up to form a sort of wall. The work explored new possibilities in artistic expression through the backdrop that is printed out behind the band as well as their musical performance, the camera work and the way music produces a synchronization of the digital and the physical.
[3 min. 44 sec.]

back to top